‘Saundh’ derives from the rain-soaked soil, full of natural potential and ready for growth. This new label stands for traditional Indian clothing, ready-made for the modern, global woman. With their designs resonating a deep authenticity combined with the highest-quality materials and craftmanship, there is something in this collection for everyone.

Saundh works by the ‘fibre to fashion’ philosophy, ensuring the sustainability and environmentally friendly nature of all its materials. The company aims to harness tradition, using it to create a beautiful modernity for all its customers.

Saundh’s parent company, Sahiba founded in 1983, has become the largest printing facility in the world. Saundh takes from the expertise of it’s expertise, honing them down for a more local and personal iteration of design

Saundh for Beautiful Clothes – New Opening

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